Instant Ad Metrics Calculator
Compute CPM, CPC, CTR and ROI in seconds. Free, fast, and privacy-friendly.
Ad Metrics Calculator
CPM: —
CPC: —
CTR: —
ROI: —
Instant results
See CPM, CPC, CTR and ROI update instantly as you type — no extra clicks.
All key metrics
Everything you need for quick campaign checks in one simple view.
Decide with confidence
Clear, accurate numbers that help you spot issues and act faster.
Use cases
- Budget planning and forecasting
- Campaign benchmarking and reporting
- Quick sanity checks for ad operations
Frequently asked questions
What is CPM?
Cost per mille (thousand) impressions: CPM = Cost / Impressions × 1000.
What is CTR?
Click-through rate: CTR = Clicks / Impressions × 100%.
Is my data saved?
No. All calculations run locally in your browser.